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In the fast-growing solar energy sector, where innovation meets humanitarian impact, few professionals shine as brightly as Faith Mahachi, the dynamic Sales and Marketing Associate at Sona Solar Zimbabwe.
Known for her strategic vision, unmatched dedication, and passion for empowerment, Faith Mahachi has become a driving force behind Sona Solar’s mission to bring sustainable energy—and economic opportunity—to women across Zimbabwe.
Empowering Women Through Solar Education
Faith understands that knowledge is power. Recognizing that many women in Zimbabwe lack awareness of solar energy’s transformative potential, she has spearheaded workshops, community seminars, and digital campaigns to educate female entrepreneurs on how solar solutions can: - Reduce energy costs (replacing expensive diesel generators and unreliable grid power).
- Boost productivity (enabling longer business hours and consistent operations).
- Unlock new income streams (e.g., solar-powered agro-processing, cold storage).
Her approach is not just about selling systems but about building confidence. As one participant, Patience from Harare, testified: "Faith didn’t just sell me a solar system—she empowered my business with knowledge and solutions tailored just for me!"
- Reduce energy costs (replacing expensive diesel generators and unreliable grid power).
- Boost productivity (enabling longer business hours and consistent operations).
- Unlock new income streams (e.g., solar-powered agro-processing, cold storage).
Tailored Solar Solutions for Female Entrepreneurs
What sets Faith apart is her client-centric approach. She doesn’t believe in one-size-fits-all solutions. Instead, she assesses each woman’s: - Business needs (e.g., a salon owner needing backup power vs. a farmer needing irrigation).
- Budget constraints: (offering flexible payment plans).
- Growth potential: (scaling from a 3KVA to a 10KVA system as businesses expand). This personalized touch has earned her a legion of loyal clients who see her as a trusted advisor, not just a salesperson.
A Champion of Sona Solar’s Ethos: "Energy is Potential" Faith embodies Sona Solar’s core belief that energy access is a catalyst for human potential. Under her influence, the company’s outreach has: - Increased adoption of solar among women-led SMEs (especially in rural areas).
- Strengthened Sona Solar’s reputation as a socially responsible brand.
- Inspired other women in tech and renewable energy to join the sector.
Her colleague, Catherine James, Marketing Associate at Sona Solar, says: "Faith is a game-changer. Her ability to connect with clients, understand their struggles, and deliver real solutions has reshaped how we approach sales. She’s not just a team member—she’s a movement."
- Business needs (e.g., a salon owner needing backup power vs. a farmer needing irrigation).
- Budget constraints: (offering flexible payment plans).
- Growth potential: (scaling from a 3KVA to a 10KVA system as businesses expand). This personalized touch has earned her a legion of loyal clients who see her as a trusted advisor, not just a salesperson.
- Increased adoption of solar among women-led SMEs (especially in rural areas).
- Strengthened Sona Solar’s reputation as a socially responsible brand.
- Inspired other women in tech and renewable energy to join the sector.
Faith’s vision extends beyond sales targets. She dreams of a Zimbabwe where:- No woman has to choose between buying food and paying for electricity.
- Solar energy becomes a tool for financial independence and generational wealth.
- More women lead in the renewable energy sector.
"When you invest in a woman’s access to energy," Faith says, "you’re investing in her family, her business, and her community. That’s the real power of solar."
- No woman has to choose between buying food and paying for electricity.
- Solar energy becomes a tool for financial independence and generational wealth.
- More women lead in the renewable energy sector.